Ads urge San Diego voters to take action against politicians who want to raid Road Repair funds and add a “Congestion Tax”

Reform California today launched a large-scale digital ad campaign across San Diego urging voters to be aware of the raids against the Road Repair funds, the proposal for a Congestion Tax, and to urge voters to contact the politicians who are supporting the proposed road fund raised and Congestion Tax to urge them to oppose it.

“When politicians in San Diego attempt to raid road repair funds for mass transit systems and propose adding yet another tax on San Diegans, we’re stepping up to ensure they feel the wrath of voters,” said Carl DeMaio, chairman of Reform California.

Recently, San Diego County’s regional transportation planning agency, SANDAG, released a plan to cut 14 freeway and highway improvements and shift all of that money into “transit” for downtown San Diego and to fund conversion of road lanes to dedicated bike lanes.

Recently, San Diego County’s regional transportation planning agency, SANDAG, released a plan to cut 14 freeway and highway improvements and shift all of that money into “transit” for downtown San Diego and to fund conversion of road lanes to dedicated bike lanes. 

SANDAG and its subsidiary MTS also propose higher taxes: both a massive Sales Tax hike and a “Congestion Tax” for anyone wanting to use the roads – with all that money going to transit, not roads.

Despite a recent poll that even shows voters in the heavily urban areas of the City of San Diego overwhelmingly oppose these proposals – by a whopping two-to-one margin! – SANDAG and politicians continue to push Road Repair Raids and the Congestion Tax forward.

The month-long digital flight will hit voters in their cars, homes, and connected devices.

Freeways to Feeways: https://youtu.be/2Fh1_VvrbPs
Freeways to Feeways (radio): https://act.reformcalifornia.org/roadraids/RCA_Freeways_To_Feeways.mp3
Harder to Drive: https://youtu.be/QyuN-CrjA_Y
Harder to Drive (radio): https://act.reformcalifornia.org/roadraids/RCA_Harder_to_Drive.mp3
Demand Change (radio): https://act.reformcalifornia.org/roadraids/RCA_Demand_Change.mp3
Congestion (radio): https://act.reformcalifornia.org/roadraids/RCA_Congestion.mp3

12 Democrat Legislators Named Targets of Campaign to Defeat the Water Tax

12 Democrat Legislators Named Targets of Campaign to Defeat the Water Tax

Group that successfully recalled State Senator Josh Newman in 2018 over Gas Tax will now target 12 “Water Tax Weaklings” in State Senate and State Assembly

In 2018, State Senator Josh Newman was successfully recalled from office over his decision to cast the deciding vote on the controversial Gas Tax hike. In light of equally-controversial Water Tax being proposed in Gov. Gavin Newsom’s budget, Reform California announced it is targeting 12 state legislators (4 state Senators, 8 Assemblymembers) over the issue in an attempt to either block the Water Tax from being passed OR to use it as a wedge issue to defeat these legislators in the 2020 cycle.

“Sacramento politicians are hereby put on notice that if they vote to impose a costly and unfair Water Tax on California’s already-struggling working families they will face consequences at the ballot box,” said Carl DeMaio, chairman of Reform California.

Targeted Members of the Assembly
Brian Maienschein
Sharon Quirk-Silva
Sabrina Cervantes
Tasha Horvath
Cottie Petrie-Norris
Jacqui Irwin
Christy Smith
James Ramos

Targeted State Senators
Richard Roth
Tom Umberg
Melissa Hurtado
Anna Caballero

These 12 legislators are seen as the most vulnerable members of the state legislature – and more importantly, if 3 State Senators or 7 Members of the Assembly announce their opposition to the Water Tax, it would effectively be killed as any tax hike requires a two-thirds vote in BOTH chambers to pass.

The Water Tax Weakling campaign will include 30-second ads, Facebook ads, text messaging and phone outreach, and storefront canvassing to reach more than 1.5 million high-propensity voters in each of the 12 districts held by the targeted legislators. Voters will be informed of their representative’s unacceptable position on the Water Tax and will be asked to sign a petition to oppose the Water Tax. Links to all campaign creative materials and the Water Tax Petition is at StopTheWaterTax.com

“For those who doubt the potency of an issue like the Water Tax, just ask former State Senator Josh Newman whose political career was ended after he voted for the Gas Tax hike,” DeMaio said. “This campaign to target 12 Water Tax Weaklings is just the beginning,” he concluded.

About Reform California: Formed in 2003 by former San Diego City Councilmember Carl DeMaio, Reform California is dedicated to holding state and local government accountable and fighting costly and unfair taxes, mandates, and fees because working families cannot afford a higher cost of living — and state and local politicians already have enough of our money.

Reform California Chairman Carl DeMaio Blasts Proposed “Water Tax” as Just Another Way to Hose Taxpayers

Reform California Chairman Carl DeMaio Blasts Proposed “Water Tax” as Just Another Way to Hose Taxpayers

Carl DeMaio, Chairman of Reform California, blasted a proposal cooked up by Gov. Gavin Newsom to impose a tax on water. The so-called “Water Tax” would be a new tax imposed on every water bill in California and would be added on top of the actual cost of water consumed by each Californian. California already has some of the highest water rates in the nation!

DeMaio is launching a campaign to block the Water Tax from taking effect and is urging all Californians to join is effort.

“This outrageous Water Tax must be stopped because it is just another way out-of-touch Sacramento politicians are trying to hose taxpayers,” said Carl DeMaio. “The Water Tax is unfair and unnecessary and will just be yet another blow to working families who already struggle with high cost-of-living,” DeMaio concluded.

DeMaio’s campaign includes an immediate grassroots effort to contact Sacramento legislators to urge them to oppose the Water Tax. If the Water Tax passes, DeMaio proposes legal action and a possible ballot initiative to reverse the tax.

Join Carl DeMaio’s campaign to Stop the Water Tax. Sign this petition and share it with your friends.